-
1
There is a rumor that in order for a Rolex to actually leave the factory or be a Rolex design it has be to recognizable from 20 feet away.
-
5
In the 50's they came out with the Submariner, the Explorer, the Milgauss, the GMT and they were all watches that were designed and made to be used as tools.
-
6
And so that's their bread and butter and it still is today. It kind of evolved into a luxury brand later in life which now is what they're known for.
-
7
So that's kind of the interesting thing about them is they initially were tool watches which have now become luxury.
-
8
Rolex is kind of one of those brands that sits on the lower end of the spectrum as far as luxury watches are concerned.
-
9
The Submariner's $8,000. The entry-level watch at Rolex is $5,000 with the Oyster Perpetual⁽¹⁾.
-
10
Their three qualities are self-winding, waterproof and precision. And they really focus on quality.
-
11
It takes one year to make a Rolex. They go through extensive testing. The accuracy, the chronometer, the timing, it's all about telling the right time, keeping the right time.
-
12
They also have extensive service work after, so if you ever have a problem with your Rolex, you can take it to them and they'll fix it.
-
13
The clasp is opened and closed a thousand times before it leaves so you know that when you get it, it's not gonna break.
-
14
The whole point of a Rolex is you buy one now, it will last you for 20 years if you take care of it. It will last you for 100 if you really take care of it.